A Comic, DC Comics Should Do: Lois Lane, Girl Reporter

I'm in a Comic Book kind of mood and thought this would be interesting to post.by Style and Focus PRSomething truly different that DC Comics could really do, is to publish, "Lois Lane, Girl Reporter" written by Dean Trippe and artwork by Daniel Krall. Trippe was trying to pitch it to DC but they decided to pass on it. I can not understand why? It seems like it would appeal to a unique target