Tuesday, September 23, 2008

Are we Overloaded with Celebrity Product Promotion?

by Style and Focus Lifestyle PRThis might sound strange coming from someone in Marketing & PR but there are too many ads featuring celebrities as well as there are too many celebrity products being aimed at the same target market.A few questions that come to mind are: Do we really need to see so many celebrities in ads to purchase a product? Are companies relying too much on the celebrity

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